Maybelline claims that they "deliver the color of a lipstick, the care of a balm and the glass shine of a gloss". I think I would agree with the last two statements, but they aren't quite as opaque as a lipstick. For a lip gloss though, they are definitely on the pigmented side and aren't your sheer color. I have a dark spot on my lip which is almost nearly concealed by these glosses, so I would call them semi-opaque. I selected number 50, Caviar Couture and number 70, Intoxicating Spice. Caviar Couture is a deep berry plum shot through with some fine sparkle, but doesn't feel gritty at all going on. Intoxicating spice is a lovely browny-red and is a cream. The applicator for the glosses is a doe-foot with a very pointy tip which I love for precision application. They slide on very smoothly and feel comfortable to wear on the lips. I don't find them particularly sticky and they last 2-3 hours on the lips so long as you aren't doing any heavy eating and drinking. I'm not sure if they truly have the care of a balm, but my lips never feel dried out when wearing these and I don't feel the need to reach for my lip balm in between applications every few hours.
Overall, I am quite pleased with these glosses and love the variety of colors that were available in the display. Perhaps in the spring time I will pick up a few of the brighter colors to add to my collection :)
Photos of Products and Swatches Below!
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